AUTUMN- WINTER 2017-2018 Campaign
Today we would like to tell about the shooting of the DiVero Autumn-Winter 2017-2018 Campaign, about the inspiration behind the concept, the location and the people who made it happen. Scroll down!
Concept & Inspiration
This season Di Vero is using the materials, which are currently trended – sequins, tinsel… Together with the dark colors, it brings us back to the 80s, back to shiny glitter on the dresses, a lot of champagne and retro parties. Do you remember the well-known night club Studio 54? It’s the popular club in New York, which is famous for its unreal parties. We wanted to represent this atmosphere and create the unique and interesting campaign.
Just imagine… Music of the 80s decade, pouring champagne, careless people dancing everywhere, and a lot of glitters around – in the décor, on the dresses, as a makeup… And here you are in a pretty dress of the powdery patterns, covered with the shiny sequins. Your back is opened and all the crowd’s attention is on you…
With the new Di Vero collection, we give you the opportunity to feel this atmosphere nowadays..
vcPhoto from Studio 54
When remembering the night clubs of the 80s, you could think of high ceilings, heavy velvet curtains, large and soft sofas, lights and tinsel everywhere… As we wanted to recreate the retro night club spirit, Drive Night Club seemed to be perfect with its design. Dark patterns, vintage design and incredible furniture. After a few hours of work we’ve got the desired result. How do you find it?
We would like to thank everyone who has participated in the photo shoot. <3
Suits: Florentino Delure
Photography: Natalia Mitereva